A new type of boycott has been taking place where a number of corporations are being challenged in relation to what took place with the presidential election.
As an example, Jim referenced a www.wnd.com story that noted how 46 U.S. companies are joining the anti-Trump/Breitbart blacklist. An anonymous Twitter user known as ‘Sleeping Giants’ is attempting to take down Breitbart news, the news outlet formerly run by President-elect Trump’s chief strategist Steve Bannon. It takes screen shots of Breitbart ads and then harasses companies that took out the ads demanding that they blacklist Breitbart. Several high profile U.S. companies are taking the bait.
Some Twitter users are said to be helping ‘Sleeping Giants’ publicize its campaign against Breitbart. Interestingly, nearly all are directly linked to President Obama, left-leaning publications or far-left causes.
One of the most notable advertisers to cave-in to leftist demands has been the famous food manufacturer known as Kellogg’s. They’ve pulled ads from Breitbart because they said, ‘The news organization’s 45 million conservative readers are not aligned with our values as a company.’ Kellogg’s offered no examples of how Breitbart stories failed to align with the values of their company. On the other hand, the W. K. Kellogg Foundation did provide nearly one million dollars to support ‘Black Lives Matter’. Kellogg’s has also partnered with and given major donations to George Soros’ Open Society Institute and the Tide Center as part of its push to promote a far-left agenda.
Welch’s (jellies and jams), Allstate Insurance, Warby Parker (prescription eyeglasses), the San Diego Zoo and AppNexus (digital ad firm) are other companies that have confirmed they are removing their ads from Breitbart.
Then there’s the issue of who in corporate America is funding abortion. According to a report from the middle of last year from The Daily Signal, 38 companies have directly funded Planned Parenthood.
In addition, a record number of top U.S. companies (517) are embracing inclusive policies for LGBT workers according to the Human Rights Campaign’s 2017 Corporate Equality Index. In fact, those 517 businesses earned the top Corporate Equality Index score of 100. That’s up from 407 companies last year.
In the end, Jim asked listeners 2 questions: Do the decisions of corporate America impact your buying? How far does corporate America have to go before you say, ‘no more’?